LET’S STORY! Wins Gold and Bronze at The Drum Awards 2025
An innovative educational initiative created with Kinder, Oxford, and Microsoft, celebrated for its positive impact on families and its responsible use of AI.
We’re thrilled to share that LET’S STORY! has just been honored with a Gold Award in Content: Education & E-Learning and a Bronze Award in Digital Experience: Education & E-Learning 2025 at The Drum Awards.
This recognition highlights a project that demonstrates how technology, creativity, and education can come together seamlessly to spark meaningful family moments.
Developed in collaboration with Kinder Ferrero, the Department of Education at the University of Oxford, Microsoft, and Gameloft for brands, LET’S STORY! is a digital interactive experience within the Applaydu app that invites families to co-create over 40,000 unique stories and rediscover 29 timeless classics, available in 15 languages.
An award-winning initiative built to inspire — and built responsibly.
This project is:
- Designed by Kinder to strengthen family bonds through playful learning
- Grounded in educational research from the University of Oxford
- Powered by responsible AI through Microsoft Azure OpenAI
Watch the full case study: https://lnkd.in/euX7DkdN
