First-Quarter Smartphone Sales Up 59% and Second-Quarter Growth Expected to Accelerate Significantly
Paris (France), May 3, 2012 - Gameloft achieved consolidated sales of €44.8 million during the first quarter of 2012, up by 14% from the previous year. On a constant exchange rate basis, the first-quarter growth was 13%.
APAC and LATAM represented 44% of the company’s sales; North America, 30% and EMEA, 25%.
In € millions |
FY2012 |
FY2011 |
Variation |
1st Quarter |
44.8 |
39.5 |
+14% |
First-quarter sales were driven by the massive success of Gameloft games around the world on smartphones and tablets and by emerging countries. Gameloft’s first-quarter sales on smartphones and tablets grew by 59% year on year and represented 40% of total sales.
The rapid growth enjoyed by Gameloft’s smartphone activity is also related to the success of the freemium and paymium models put in place twelve months ago. Gameloft’s number of monthly active users currently stands at 45 million and more than half of Gameloft’s smartphone revenues now derive from in-app purchases and advertising revenues.
The huge growth of smartphone and tablet shipments around the world should continue sustaining Gameloft's growth in the coming quarters. In addition, the landmark success enjoyed by recently launched games such as Ice Age Village and Shark Dash and the acceleration of product launches should allow sales growth to increase significantly in the second quarter of 2012.
Therefore, Gameloft reiterates its guidance of strong growth in 2012.
The Group's consolidated second-quarter sales will be published July 26, 2012, after the market closes.
For more information, visit www.gameloft.com.