€25,000 will be donated to an animal charity in an event that will involve top YouTube stars from around the globe
Paris, June 16, 2016 - Gameloft, a leading global publisher of digital and social games, announced today a global charity event for their hit game, Dragon Mania Legends®. At the end of the event, €25,000 will be donated to help protect threatened and endangered animals.
From June 16th through June 23rd, seven YouTube superstars and influencers, including Callux, GlitterForever17 and Julienco, will be supporting animal charities represented in the game by seven animal themed dragons added to the Dragon Mania Legends® game in the latest release:
- The Gorilla – The Gorilla Organization, www.gorillas.org
- The Orca – WDC, Whale and Dolphin Conservation, www.whales.org
- The Panda – Pandas International, www.pandasinternational.org
- The Polar Bear – Polar Bears International, www.polarbearsinternational.org
- The Rhino – Save the Rhino, www.savetherhino.org
- The Sea Turtle – Sea Turtle Conservancy, www.conserveturtles.org
- The Snow Leopard – Snow Leopard Conservancy, www.snowleopardconservancy.org
The YouTubers will post a video on their own channels announcing their participation, and will be competing with each other to collect the most Golden Paws pledged to them by the players inside the game. The one with the highest number of Golden Paws will win the event and Gameloft will donate €25,000 to the charity that the winner supported.
“We’re really excited about this event”, says Gonzague De Vallois, Gameloft’s Senior Vice President of Publishing. “Mobile gaming offers great opportunities for activities like this - we can integrate the event into the game and donate money and raise awareness for great causes, while also enhancing the player experience”.
For more information on the Dragon Mania Legends® charity competition, visit www.gameloft.com/dragonmanialegends . Download Dragon Mania Legends® for iPhone, Android and Windows Phone - http://gmlft.co/DragonManiaLegendsAll
