As a Digital Project Manager, you will play a key role in managing and optimizing subscription services, landing pages, and mobile sites across various countries. You will work closely with a dedicated team of developers and collaborate with different departments to maximize project efficiency and performance.
- Define projects, priorities and requirements for subscription services, landing pages and mobile sites of assigned countries, working closely with a dedicated team of developers;
- Follow the launched projects with tests and dedicated analysis to ensure everything works properly; - Identify opportunities of growth or optimizations within existing and potential channels;
- Monitor competitors’ marketing actions and propose creative ideas to improve Gameloft’s subscription offers;
- Daily monitoring of traffic and perfomance indicators to understand trends and take next actions, check accuracy of stats, post launch analysis;
- Optimize credit usage, making sure the usage of the services is at expected level; - Defining communication brief to designers for banners creation;
- Animate sites by updating them regularly (eg which games to promote on mobile sites, banners and offers for special occasions, launching sweepstakes);
- Work closely with User Acquisition Team to launch acquisition campaigns (optimizing flows, KPIs, communicating any change that might affect results);
- Support Sa