Gameloft for brands is heading to Cannes Lions 2025

Gameloft for brands is heading to Cannes Lions 2025

Gameloft for brands is heading to Cannes Lions 2025 Gameloft for Brands

From June 17 to 20, the Gameloft for brands team will be in Cannes during the Cannes Lions International Festival of Creativity. We invite journalists, editors, and media professionals to meet our top leadership and explore the innovations shaping the future of in-game advertising.

As one of the pioneers in this space, Gameloft for brands helps advertisers reach over 1 billion players globally through immersive, nonintrusive, and brand-safe ad experiences. Our Gaming Media Network, COMBO!, is the largest in the world, enabling brands to drive real attention, incremental reach, and meaningful storytelling across mobile, PC, and now console platforms.

We welcome media to join us on-site in Cannes to hear our latest news and discuss the future of gaming as a media channel.

Key talking points and recent announcements include:

  • new partnership with Zynga is expanding the COMBO! Network with some of the most iconic game titles on the market.
     
  • new AI-powered contextual targeting solution, developed in collaboration with NumberEight, is being designed to help brands succeed in the face of increasing data privacy regulation.
     
  • The broader evolution of gaming as a media ecosystem, from the rise of ads on consoles to the transformation of platforms like Roblox and Fortnite into immersive media and brand engagement environments.
     

Available for interviews in Cannes:

The team will be on an exclusive boat docked at the Cannes Marina — a relaxed and informal setting ideal for interviews, media briefings, and in-depth conversations about the future of gaming and advertising.

To schedule an interview or media meeting:
Please book a slot via https://gmlft.co/gameloft_cannes.
Or contact us directly at news-for-brands@gameloft.com

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