Minion Rush Releases a Massive Update

Minion Rush’s Massive Update is finally here!

Minion Rush’s biggest update ever was released on May 20, 2025, which included a move to the Unity Engine, overhauled visuals, new gameplay modes, enhanced customization options, and more!

The game launched in 2013 in collaboration with Illumination and Universal Products & Experiences, and the past 12 years have been a wild run, marked by incredible milestones like reaching 1.2 billion downloads! But we have so much more we want to do, and with the Massive Update, we’re making sure the popular mobile runner is the best it can be for years to come.

To celebrate the new update, we sat down with game manager Kateryna Skrypnik, product marketing manager Lina Artemenko, and senior game community manager Iryna Tyshchenko from Gameloft Ukraine to learn more.

What motivated you to create the Massive Update?

Kateryna: Since its launch in 2013, Minion Rush has brought endless fun to more than a billion players worldwide, combining fast-paced runner gameplay with the iconic humor of Illumination’s Minions universe. Over the years, the game has introduced new environments, events, and costumes that reflected both player interests and the evolution of the franchise.

After a decade of continuous updates, we felt it was time for a bold step forward. We wanted to modernize the experience, streamline the gameplay, and bring fresh ideas to the game without losing the despicable spirit that defines Minion Rush. That’s how the idea of the Massive Update was born.

This wasn’t just about visual polish or tech upgrades, it was a full rethink, shaped by years of player feedback, in-game data, and countless brainstorms. We focused on what players love most and explored new ways to surprise, challenge, and engage them.

What can players expect from this new update?

Kateryna: Our primary goal was to enhance the overall feel of the game. The updated UI/UX is designed to be more intuitive and user-friendly, ensuring that navigating menus and accessing features is seamless and enjoyable. We listened closely to player feedback regarding navigation and playability, and we believe these changes will make a positive impact.

Introducing new features was another key objective. We strived to provide players with fresh ways to engage with the game, offering more depth and variety in their daily runs and long-term progression. These new features are designed to add layers of excitement and replayability, keeping the experience dynamic and rewarding.

Another important point is the visual upgrade to elevate the Minion Rush experience to a whole new level. We wanted to inject a fresh wave of visual fidelity with completely revamped graphics, making the world of Minion Rush more vibrant and immersive than ever before. Think sharper details, more fluid animations, and environments that truly pop!

Why move to the Unity Engine?

Kateryna: We were committed to delivering a constant stream of engaging content. That's where the move to the Unity engine plays a crucial role. This transition is a strategic investment in the future of Minion Rush. Unity's robust platform will empower our development team to implement new features and limited-time events much more efficiently. This increased agility means we can bring fresh and exciting content to our players at a faster pace, leading to a more diverse and consistently evolving gameplay experience.

You mentioned how community feedback influenced the game and this particular update. How were they involved in this update?

Iryna: Many of the changes in this update came directly from the detailed feedback we have received from our amazing community. We’ve been running several closed playtests on Discord with select players who are truly passionate about Minion Rush and gaming in general. This Massive Update is very much community-driven. So many features were added, reworked, or refined because our players asked for them—and we listened! We analyzed tons of comments, doing our best to take into account everything we could realistically implement.

Lina: The Minion Rush community is super committed and full of passionate people who really love the game. Many of them are longtime players who have been with us since the very beginning! They’re incredibly engaged and vocal with their suggestions and ideas, and their feedback plays a huge role in shaping the game. They share detailed insights, honest opinions, and personal takes that really help us see the game through their eyes.

What were some of the most requested features by the community?

Lina: The community regularly asked for the return of the Endless Run mode, and we’re delivering just that with the Massive Update. New power-ups were also a common request from players. We not only added them but also introduced new gadgets to make the gameplay even more dynamic and enjoyable. 

Player feedback also had a huge impact on new feature adjustments, such as Story Puzzles. The community wanted to make this feature more engaging and rewarding, and we gathered a lot of dedicated feedback on it. Based on that, we reshaped the new feature to make sure it's enjoyable for everyone.

Iryna: We’re always listening to our players—what they’re talking about, what they love, and what they’re not so happy with. We ask questions, share their feedback with the production team, and do our best to explain the reasoning behind the choices we make in development. Player feedback is incredibly important to us, and it really helps shape the direction of Minion Rush. After all, we’re making this game for them, and we want them to enjoy it!  

What do you hope the players take away from this update?

Kateryna: We sincerely hope the players feel a renewed sense of excitement and engagement with Minion Rush. This update isn't just about us—it's deeply rooted in the feedback they've shared over the years and in particular during the Massive Update development cycle. We want them to see that their voices matter and that we've taken their suggestions to heart in shaping this revamped experience. 

We also aspire to deliver a greater sense of long-term fun and discovery. The new features are designed to add layers of depth and replayability, offering fresh challenges and ways to play that will keep things interesting for both seasoned runners and newcomers. We want them to find new strategies, unlock exciting rewards, and feel a continuous sense of progression.

Ultimately, we want the community to feel that the game they've cherished for so long has not only been revitalized but has also grown and evolved in meaningful ways. We want them to say, "Wow, this is the Minion Rush I know and love, but even better!" Their continued enjoyment and enthusiasm are what drive us, and we truly believe this update will deliver an experience they'll absolutely love.

What do you and the Gameloft team love most about working on Minion Rush all these years?

Kateryna: For us, Minion Rush is so much more than just a game. It’s a blend of our love for the Minions, our passion for gaming, our dedication to creative innovation, and our deep connection with our players. 

Getting to work with characters that are inherently fun and bring smiles to so many faces is a real privilege. But beyond the sheer joy of the Minions themselves, Minion Rush is a testament to the power of games to connect people. We're all massive gaming fans here on the team, so we understand the thrill of new content, the satisfaction of mastering events and levels, achievements, and the fun of competition. Minion Rush embodies that spirit. It’s a chance for players around the globe to dive into a lighthearted and engaging experience, whether they have a few minutes to spare or want to get lost in the banana-collecting frenzy for longer sessions.

It's a project we pour our hearts into, and it lets us be part of something that brings a little bit of playful chaos and a whole lot of fun to people's daily lives.

Lina: One of the most heartwarming things for us is hearing how Minion Rush has helped people in their real lives whether it made their day a little more positive or helped them through a tough time. That kind of feedback is so meaningful, and it truly inspires us to give 200% and keep bringing new surprises and fun experiences to the community. We have a lot of exciting things planned! 

Download the new update today on the App Store or Google Play, and follow Minion Rush on Discord, Facebook, Instagram, TikTok, and YouTube to keep up to date! Stay tuned for more behind the scenes on how the Massive Update came together.