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User Acquisition & Monetization Manager
MARKETING ‐ Singapore SINGAPORE
ABOUT THE JOB
We are looking for the right person to lead our advertising strategy in Asia for our smartphone free to play games.
This person will be in charge of our user acquisition strategy and monetization through advertising partners. The candidate will need excellent social skills and have the ability to build a strong local network. He/she will also have to be a deeply analytical thinker with excellent social skills and a good understanding of the smartphone business (ideally in the online gaming industry).
This position will require the communication of strategies and results to corporate executives, and will be reporting directly to the Global Head of Advertising based out of San Francisco.
> Identify the key local and global partners in the mobile advertising and monetizing fields
> Get immersed in the field in order to understand current and future trends in acquisition and monetization
> Be the go-between external partner and the company: driving successful partnerships in the Asian market
> Manage ROI-focused acquisition campaigns, optimizing them for better results
> Support Game Monetization Managers to maximise their revenue through external advertising partners
> Work in close relationship with technical teams at Gameloft to ensure a smooth integration of relevant partners
2 + years in mobile advertising experience.
Past experience in aggressive, experimental customer acquisition, developing the strategic framework for a digital/mobile business in a highly competitive, rapidly changing space.
Proven outstanding leadership and communication skills.
Expertise in digital marketing, user acquisition, and audience retention strategy.
Experience in management and allocation of a large advertising budget.
Highly analytical, with strong Microsoft Excel skills.
Desire to work hard in a fast-paced, team environment
Willingness to travel regularly.
Strong people skills.
This position is based in Singapore, the international, tropical metropolis that will definitely provide some sparks of inspiration and fascination for you!
So what are you waiting for? Don't miss out on this great career opportunity and be a part of a dynamic and international office!
Please send your cover letter and resume, under the reference User Acquisition & Monetization Manager to SIN_HR@gameloft.com
Only shortlisted candidates will be notified.